Climber+ aimed to popularize climbing in Brazil. Studio Yellow crafted an inviting communication suite to launch this venture, turning the traditionally rustic outdoor branding into an alluring, approachable concept. Our design simplified the essence of mountain activities, making the adventurous experience feel as easy and accessible as a walk in the park.
Translating Climber+'s vision into design was thrilling, making the mountains feel closer to home for everyone.
In designing the Climber+ logo, Studio Yellow embraced the golden ratio, an ancient mathematical principle evident in nature’s design.
We strategically forged alliances with leading brands in the outdoor sector. These partnerships were integral in amplifying the project's reach and impact.
Studio Yellow crafted a rich tapestry of content to captivate Climber+'s audience, sparking engagement through informative and inspiring narratives.
This content suite not only educated but also energized enthusiasts and novices alike, fostering a community passionate about the lifestyle.
Studio Yellow produced an extensive series of videos for Climber+, each crafted to engage the audience with the thrilling essence of climbing.
Our creative suite for Climber+ infused simplicity into adventure, beckoning Brazilians to embrace the climb.
We utilized high-quality materials and content to draw new leads and drive traffic to Climber+'s website.
Studio Yellow leveraged partnerships with renowned athletes for Climber+, harnessing their influence and credibility to attract and engage with the climbing community.
We strategically incorporated products reviews into their content strategy, resonating with the audience's passion and fostering business growth through relatable and authentic brand experiences.
